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Pay To Stay

parislemon:

I’ve been thinking more about Google’s renewal of their search deal with Mozilla for Firefox. It’s fascinating on a few different levels. Most notably: Google is committing close to a billion dollars to bankroll a browser which is a rival to their own browser.

Why?

Well, on the surface, they do get something out of the deal — something quite substantial. Firefox is a browser used by millions of people. Thanks to this deal, it means that almost all of those users will also be Google (Search) users by default.

I don’t know what the exact percentage of searches flowing through Firefox is, but you can bet it’s massive. Google searches mean Google ads shown. This is still by far their primary way of making money. Makes sense. Got it.

Okay, but…

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Reblogged 2 months ago from parislemon

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1. youcapturedme liked this
2. goddessofnature reblogged this from parislemon and added:
  
  Very interesting. A good read...interesting take...subject....
3. celebritarian liked this
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5. emanuelkarlsten reblogged this from parislemon and added:
  
  Det här var intressant tycker jag - om varför...betalar 300 miljoner
6. kamalazmy liked this
7. vertikar reblogged this from parislemon and added:
  
  Interesting read!
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27. seldo reblogged this from parislemon and added:
  
  Did MG get smarter after he left TechCrunch, or was I just not paying attention? Maybe it’s that he only writes
28. dvirreznik reblogged this from parislemon and added:
  
  interesting analysis by MG...recent Google-Mozilla...pay...
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35. omarabbs reblogged this from parislemon and added:
  
  guy. He’s makes some good points
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46. tellrafael reblogged this from parislemon and added:
  
  interesting little tech article...wars between microsoft
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